A Fireside Chat with our CPO: Finding fun in life’s one constant
| |

A Fireside Chat with our CPO: Finding fun in life’s one constant

I embrace change. My whole life has been a whirlwind of movement. I used to switch schools almost every year to follow my mom’s passion for starting businesses, and grew up contributing to a variety of projects at each job in my career. This attraction to change was certainly inspired by my mom, and being…

Retention and repeat customers: The winning formula for ecommerce

Retention and repeat customers: The winning formula for ecommerce

Marketers, company owners, and salespeople alike spend disproportionate amounts of time trying to acquire new customers. Converting prospects to clients is, of course, a route to more sales. But how much time are client-facing teams spending on retention? Are you investing enough in efforts to sell more to those who already know you? Do you…

Abandoned Cart – Our first feature
|

Abandoned Cart – Our first feature

Editors note: We’ve updated our Abandoned Cart Recovery feature to include 3 touches and SMS, if you choose. Read from our CMO how to make the most of it here!  Thousands of ecommerce shopping carts are destined to be abandoned every day. That’s right! As a business owner, you have to brace yourself for abandoned carts, because…