SUCCESS STORY
FY Nutrition
What did
FYNutrition need to improve?
The vitamin and wellness store noticed an exorbitant amount of cart abandoners on their site.
FYNutrition knew that they could increase sales if those interested shoppers were to make it through to checkout.
How could they do so without manually contacting each shopper?
+23%
incremental revenue
from Aument
from Aument
82
abandoned carts
recovered
recovered
9%
conversion rate
FYNutrition’s sales rocketship
- Lucia Gregoris, Ecommerce Manager at FYNutrition said. “With Aument, profit is inevitable! The team has been amazing, super helpful and always take on board our conversations.”
- 23% of FYNutrition’s revenue was generated via Aument.
- 82 carts were recovered in the store’s first 2 months using Aument
- 9% of FYNutrition’s email marketing converted, surpassing the 2022 industry benchmark of 1.6%.